Min Kyu Park, CEO of EcoLoop
-Data-Driven Intelligence: Digitalizes domestic floral market data to provide real-time price tracking, market insights, and B2B SaaS solutions.
-Empowering Stakeholders: Aims to bridge the information gap in the floral industry, enabling all stakeholders to make data-backed, rational business decisions.
-Proven Engagement: Operates the market intelligence app ‘Seed’ and the floral content brand ‘Bluebirdtoon,’ which boasts a robust community of approximately 19,000 followers.
EcoLoop is a technology-driven enterprise dedicated to the digital transformation (DX) of the domestic floral market. By digitalizing fragmented market data, the company provides real-time price inquiries, floral market intelligence, B2B SaaS services, and specialized digital content. Founded in July 2025 by CEO Min Kyu Park (32), EcoLoop is rapidly becoming the digital backbone of an industry traditionally characterized by low digital adoption.
The company’s mission is to eliminate the information asymmetry prevalent in the floral industry and establish a trusted data infrastructure that facilitates informed decision-making for growers, wholesalers, and retailers alike.
EcoLoop currently operates three core service pillars. First is ‘Seed’, a data platform available on iOS that synchronizes with public data APIs to visualize real-time market prices and share urgent floral market updates. Second is ‘Bluebirdtoon,’ a specialized content brand that highlights the hidden values of the floral industry. Primarily active on Instagram, it engages with a community of 19,000 followers to heighten public interest in floral culture. Third is ‘Flobiz,’ a B2B SaaS solution specifically designed for wholesalers, allowing time-constrained operators to manage their business workflows with significantly enhanced efficiency.
EcoLoop defines its competitive edge through three strategic advantages. First is the ‘Insider Credibility’. The closed nature of the floral market, which often acts as a barrier to outsiders, serves as a strength for EcoLoop. Founded upon the infrastructure of an established wholesale florist with a long history in the trade, EcoLoop possesses an unparalleled network and priority access to data that external competitors cannot easily replicate.
Second, EcoLoop is an active, market-validated service. Unlike mere pilot projects, the ‘Seed’ app has already attracted over 500 professional business users, with its user base showing consistent growth.
Third is its field-centric approach. CEO Min Kyu Park’s extensive experience within the flower market allows him to deeply understand the practical pain points and needs of industry stakeholders. This firsthand expertise is directly reflected in the service’s architecture and continuous feature improvements.
The EcoLoop team currently consists of four core specialists. CEO Park leads the overall planning, supported by a developer managing the app and SaaS infrastructure, a content specialist overseeing brand strategy, and a designer dedicated to visual identity. The company plans to complete its initial team building by recruiting an additional UI/UX designer.
Regarding future objectives, Park stated, “Our ultimate goal is to bring structural efficiency to the floral market. In the short term, we aim to secure over 1,000 SaaS subscribers within this year to generate significant revenue and prove our scalability.”
Established: July 2025
Core Business: Development and operation of floral industry digitalization services (market price apps, B2B SaaS, floral content branding).
Key Achievements: Successfully launched and operating the ‘Seed’ app on iOS. Secured over 500 business users and a network of 2,200 distribution partners. Cultivated approximately 19,000 followers via ‘Bluebirdtoon’ on Instagram. 2026: Selected for the Youth Entrepreneurship Academy; Admitted to the Kyung Hee University and Hanyang University Campus Town programs. 2025: Selected for the Pre-Startup Package, Data Voucher Program, and Campus Town initiatives. Achieved approximately 20 million KRW in revenue within the current year.
reporter jinho lee
댓글
0